Now that the dust has settled and the event is over until next year, I wanted to take a moment to let you know how much we appreciated working with you and the Feet on the Street crew for the 2013 Lucky Laces 5k/10k and Little Leprechaun Fun Run.
As you know, DenUM’s most steadfast and dependable support has always come from individuals committed to our mission. For us, the great benefit of Lucky Laces is that the 1600 racers, the spectators, and passers-by in City Park now know more about DenUM and associate us with a fun and well- organized springtime event. A number of people I knew in the race told me how much they enjoyed it, and the next day I met a woman I didn’t know who recognized me from the DenUM table at the event. She too told me how well run the race was, how much fun she had running it, and how she was very glad that it supported DenUM. We’re excited that we were able to email the runners to thank them for their participation afterward – and even better, only a very small number unsubscribed from our emails. That tells me that FOTS did a very effective job marketing the race and publicizing DenUM in the process.
Just as importantly, I appreciate your efficiency, competence and availability in the weeks leading up to the event. You and your staff were helpful, easy to work with, and knowledgeable about every aspect of the event from logistics to publicity materials to marketing demographics. You made it easy for me to make the case for sponsorship, and easy to serve our sponsor with signage and T-Shirt placement. The day of the event, Feet on the Street staff were available to answer all our questions and help out with whatever we needed, and the after party was fun and well organized. Thanks again for all your hard work, and for Feet on the Street’s generous contribution – we’re already looking forward to next year’s Lucky Laces!